Push & Pull

Last week, we mentioned the “push-of-needs” that can help overcome inertia.  As commissioned insurance professionals, we are virtually unemployed every morning unless we have an appointment with a new or existing client.  Without an appointment, how do we get motivated to get going?

We may have some pressing needs to get busy and produce income; a mortgage payment, car payment, education expenses, or food to buy.  These needs must be met.  Once they are, however, there is a risk of reverting to our inert status.

Beyond needs we have wants.  These are things that are desirable but not pressing.  The “pull-of-wants” helps to maintain momentum and forward movement, once we have broken free of our inertia.

First, use the push to get going and then the pull to keep going.  It works like clockwork!